Ray’s Trash

From Trash to Treasure

How we helped a local company clean up their look.

Ray's Trash Service came to Fat Atom in 2015 for help with their website. We delivered a brand new site and helped Ray's with a few other projects to clean up their brand, including trade banners and attractors, collateral updates, ad design, and custom photography.

Check out the Ray's Trash website

New Website with a Cleaner Look

Fat Atom took Ray’s Trash through our website process to understand what their new site needed to accomplish. The new site needed to:

In addition, Ray’s Trash Service wanted to clean up their visual aesthetic. Fat Atom made a few small adjustments to the logo and recommended an updated design style to give them a friendly and confident look. Collateral and marketing materials were then updated by Fat Atom for a complete brand re-fresh.

Trade Shows and Customer Nurture

Fat Atom designed a standout booth presence to help Ray’s get noticed at shows they attend. The booth includes a general 10×10 background banner with a series of pop up banners than can be used for specific audiences depending on the show. For the Indianapolis Home Show, Fat Atom created a custom Plinko board that served as a successful attractor.

For the holiday season, Fat Atom concepted and produced an Indiana themed box of goodies for commercial customers, including Ray’s branded coffee and pop-corn.

Advertising and Collateral

Fat Atom created updated messaging and designed new ads for Ray’s Trash to match the updated website.

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